Bank of Queensland Equipment Finance (BOQEF) was this week awarded Financier of the Year by the Australian Asset Finance Association.
The award is further confirmation of the findings in research undertaken by East & Partners that show significant growth in BOQEF customer satisfaction, against a trend of declining customer satisfaction among the big banks.
The Financier of the Year Award is decided by members of the Victorian-based broker association, Australian Asset Finance Association this week, and measures service, attitude, pricing and user-friendliness of documentation.
BOQ’s customer sentiment score for the SME Market also increased from 50.8 to 52.8 during October, 10 percentage points above the market average of 42.7, and closing in on market leader St George, who are currently sitting on 54.7 (down from 55 in September).
The East & Partners Business Banking Sentiment Index is a monthly survey of business customer sentiment towards banks, providing a monitor of customer satisfaction, loyalty, advocacy and empathy towards business banks.
BOQ Group Executive, Banking Ross Norton said the recent bouquets for BOQ and BOQEF in the Business markets follow strong market share gains nationally as the business continues to benefit from its excellent reputation for customer service.
“Over the past financial year, BOQ Equipment Finance has grown at a markedly faster pace than the rest of the industry and in some states (SA/NT) has even trebled the market’s growth rate!
“This growth can be directly attributed to our focus on customer service – on understanding our customers’ needs and being able to deliver an EF solution that is tailored to their requirements.
“To be recognised by equipment finance brokers for providing excellent customer service, for our helpful and enthusiastic attitude and our market competitiveness really reinforces the hard work that has been put in by our people to make us the number one choice for equipment finance!
“It is also fantastic to see that BOQ is one of only two major banks that saw customer sentiment scores climb during the month in the East & Partners research.“